The effectiveness of this service has been evaluated many times and results show 93% of clients watch the TV and 85% regard the programme content as very useful.

Research clearly shows that the TV is more effective in attracting peoples’ interest compared to leaflets and posters.

Many national retailers have launched their own in-store TV channels with staggering impact on shoppers' habits. Their research shows the public are influenced by the information on screen and sales of products and services promoted have increased significantly.